When you’re working in Salesforce, the decision between using a complex Configure, Price, Quote (CPQ) product like Salesforce CPQ or opting for a custom-build pricing calculator tailored to your specific needs can be challenging.
Tailored to Your Business Needs
One of the most significant advantages of having a custom pricing calculator is its ability to align perfectly with your company’s requirements. Unlike CPQ solutions – even the most configurable – a personalized calculator is built from the ground up, taking into account the specific products, pricing models, and sales processes that drive your business.
This tailor-made approach ensures your pricing is specific and accurate to your needs and seamlessly integrates with your existing Salesforce configuration.
The means that the learning curve for your sales team is minimized and efficiency is maximized.
Cost-Effectiveness: No Unnecessary Features or Licenses
When it comes to complex CPQ products, SMEs often find themselves paying for features they might never use. These sophisticated solutions are designed for larger enterprises with diverse needs, making them cost-prohibitive for smaller businesses. On the other hand, a customized pricing calculator focuses solely on the functionalities and tools that are relevant to your SME, allowing for a cost-effective approach. You can invest in a pricing app that perfectly matches your requirements without paying for unnecessary licenses or features.
Seamless Integration and User-Friendly Experience
Complex CPQ products often require extensive configuration and integration processes, which can be time-consuming and frustrating for SMEs with limited IT resources. In contrast, a pricing calculator built within Salesforce ensures a seamless integration process, as it can be specifically designed to leverage your existing Salesforce data and workflows. With a user-friendly interface that aligns with your sales team’s needs, a personalized pricing calculator fosters a positive user experience, making it easier for your team to generate accurate quotes quickly.
Flexible and Adaptable: Easily Accommodate Changes
SMEs are agile by nature, constantly evolving to meet market demands. A customized pricing calculator empowers your business to adapt quickly to changes in products, pricing structures, or sales strategies. In contrast, complex CPQ products may require extensive reconfiguration and additional costs to accommodate even minor alterations. With a tailored solution, you have the flexibility to modify the calculator as your business grows, without the need for extensive support or investment.
Ongoing Support and Maintenance
Implementing and supporting a complex CPQ product can be an arduous task, especially for SMEs without dedicated IT departments. Third-party CPQ solutions may necessitate extensive training and ongoing support, adding to the overall cost and complexity. A personalized pricing calculator, however, allows you to work closely with the software developer who built it, ensuring dedicated support and maintenance. As they are intimately familiar with the app’s intricacies, any issues or updates can be addressed promptly and efficiently.
Scalability: Grow with Confidence
As your SME expands, you need technology that can scale with your business. Customized pricing calculators can be easily adapted and expanded to accommodate your growing needs. Whether you’re adding new products, expanding your customer base, or entering new markets, your pricing calculator will evolve with your business, ensuring a seamless sales experience for both your team and customers.
In conclusion, while complex CPQ products like Salesforce CPQ may be well-suited for large enterprises, SMEs can significantly benefit from a personalized pricing calculator built and licensed within Salesforce. Tailored to your specific business needs, a customized solution offers cost-effectiveness, seamless integration, and a user-friendly experience. Its flexibility, ongoing support, and scalability make it the ideal choice for SMEs looking to optimize sales processes, enhance quoting accuracy, and ultimately improve customer satisfaction. Embrace the power of customization and watch your SME thrive in the competitive business landscape.